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duminică, 13 aprilie 2014


Stop everything you're doing right now, this is the best piece of news of the decade! 

The amazing Alexander Wang has just been confirmed as the new guest designer for H&M. You better start saving the cash, because you don't want to miss this. The collection will be unveiled on November 6 and judging by the videos on the brand's official Instagram account, there will be an ALEXANDER WANG x H&M event today, during the Coachella Festival, with performances by Major Lazer, Iggy Azalea, The New Classic, Just Blaze, Jesse Marco.

The news have been confirmed by both parties, so there is no doubt that this is really happening. Wang released this statement just a few hours ago: "I am honoured to be a part of H&M's designer collaborations. The work with their team is an exciting, fun process. They are very open to pushing boundaries and to set a platform for creativity. This will be a great way for a wider audience to experience elements of the Alexander Wang brand and lifestyle."

H&M's creative advisor added that "Alexander Wang is one of the most important voices in fashion today. He understands exactly what people want to wear and does it with an energy and passion that's infectious. It feels incredible to be collaborating with him this year."

November can't come soon enough!

And the promotional video for the Coachella event:

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